5 Quick Tips For Branding Yourself Online

Are you on the struggle bus of figuring out how to BRAND yourself?

Let me help 🙂

Branding is my favorite part of marketing. It creates a cohesiveness to your business and allows your follows/buyers/peeps to relate to you in a more intimate way. PLUS It will help set you apart from all the “other guys”.

Branding ROCKS and should definitely be a key part of your business or personal endeavors.

SO lets get into it.

Here are 5 quick tips to help you brand yourself:

1.Decide who you are.

This is THE most important step for virtually every part of promoting your business. You have to get really clear about who YOU are.

Here are some questions to help you get started:

  • Who are you?
  • What do you do?
  • What are you promoting?
  • What’s the big idea?
  • How do you compare to other businesses or influencers?

Answering these questions will help you get a clearer understanding of what you want to convey to your followers.

Feel like  you need more help standing out? Check out this fab article (LINK)

2. What’s the Mission?

Creating a mission statement or just an overall mission for your personal/business endeavor will help you keep your eye on the prize and really help you stream line and give your branding PURPOSE.

Here are some questions to help you get started:

  • What part of this endeavor excites you the most?
  • Why did you start all of this?
  • What are you hoping to accomplish?

People love to follow people who have goals and an ultimate reason for doing what they do.

Here’s a quick How To if you need help (LINK)

3.Define audience.

Who do you want to reach?

It’s okay to not be EVERYONE’S cup of tea. Actually, it’s better! The more specific your audience is, the more loyal your following can be and the easier it is to target when you start getting into advertising.

Sit yourself down and think about what you’re offering and who specifically you want to offer it to!

Here’s an awesome resource if you need more help! (LINK)

4. Establish a color scheme

What’s your aesthetic?

Picking a color scheme will help your audience to identify you in the ocean of social media posts or advertisements.

Our brains are like 70% more likely to remember something we SAW. So help your followers to associate you with some gorgeous color schemes.

If you need some inspiration, this color scheme branding board is a MUST SEE.

The rose gold makes me SWOON.

5.Create a Logo

What do you want people to identify you with?

Are you a photographer? Maybe include a classy camera. Are you a writer? Maybe a pen or pencil or something that alludes to what you do!

If YOU are your brand, you can just use your name and create something gorgeous and classy.

THIS is my logo:

the-blonde.png

Something with a little bit of wild in it is what I wanted people to see!

Do you think this works for my brand? Why or why not?


I hope these quick tips help you out in whatever you are trying to accomplish online.

Let me know if you have any you think I should add in the comments below!

love,

-H

 

P.S. Here’s a bonus link to what NOT to do when branding: (LINK)

 

Puppy fever. My dream come true.

Any one who knows me, knows that I have ‘Puppy Fever’ like perpetually, forever, it’s never going away. I’m going to end up with 38 dogs and my husband will probably leave me.

Anyways, since yesterday was National Puppy Day… My husband made my dream come true.

Wanna guess? HE GOT ME A PUPPY.

You want to know how I reacted? MENTAL BREAKDOWN.

Me: Still excited but also horrified that I didn’t prepare for this sort of wonderful thing. Don’t get me wrong, I am so so happy but, getting a dog is crazy and requires a lot of thoughts, prayers and maybe some prescription drugs.

Anyways, Meet Miss SCOUT. Our adorable Aussie Mix.

She has THE SWEETEST personality. She is about 10 & a half weeks old and the best craigslist decision anyone could ever make. She’s like to cuddle and is very shy but, we are working on that.

Because I know a lot of you who read this are just like me in the control freak OCD arena… I’m going to give you a break down of everything we had to do before we brought her home.

Find the Right Breed

I’m always doing research on breeds since I’m obsessed with dogs and all that. So I knew that I wanted an Australian Shepherd. They’re loyal, smart and excellent family dogs. However, they are also mischievous and very high energy. Working dogs NEED to be exercised daily.

Tips to help you:

  • Look at your lifestyle.

(Are you active? Do you need a family friendly dog? Will you be leaving it alone for long amounts of time? What is the main purpose for you getting a dog?)

  • Look at where you live.

( Do you have the space? Will you need a yard? Do you have places to walk your dog nearby?)

  • Look at your schedule.

( Do you have the time and energy for that kind of dog? )

These are ALL important factors to take into consideration before even looking for a prospective dog.

Here’s a helpful little quiz to get you started:

http://www.akc.org/tools/dog-breed-selector/

Can you afford it?

Dogs are almost more expensive than children. At least for the first couple of months.

When you get a puppy there’s a LOT of maintenance. Lots of ruined carpet, lots of vet visits, lots of shots, lots of toys and beds and collars.

Here’s a list of everything we had to pay for in the first 24 hours:

  • Vet Visit -$49.95
  • Dog Bed- $5.96
  • Dog Crate- $18.86
  • Dog Treats & Toys- $20-35
  • Potty Training Kit- $19.99
  • Food- $20
  • Food bowls- $5
  • Apartment Deposit- $400
  • Collar & Leash – $35
  • Miscellaneous- $30

Not to mention all the shots & check ups they’ll still need. Luckily, our clinic (Kaibab animal hospital) has a “puppy plan” that includes all that for only $30 a month!

So make sure you really have the funds to take care of your new best friend.

Also check out petsmarts Puppy Coupon book:

https://www.petsmart.com/featured-shops/new-pet/puppy/?srule=relevance&pmin=0

Are you gonna give it a forever home?

This is my biggest anxiety. There are SO MANY “what ifs” that fly through my brain when I think about this.

Dogs are thinking, feeling animals. I’m 100% sure they feel love and they know when we love them! It’s so important to do whatever you can to make a place for your new dog & to know that you’re going to do everything you can to keep them as part of your home forever.

Obviously, if something happens outside of your control and you have to give up your dog that’s okay. Dogs deserve the best life they can possibly have.

So that’s why we’re getting TWO. (Go Big Or Go Home?)

Meet Our Aussie Corgi mix TUCKER.

We pick him up in April & I can’t wait to make these two adorable dogs have the best life ever!

***

Tell me, am I missing anything?

What are your best training tips? I would love to hear them!

Love

-Hailee

5 ways to actually ACHIEVE your goals in 2018

As 2018 kicks into full gear, I’ve been thinking a lot about what I want to accomplish this year and how I’m going to really achieve my goals!

But, here’s the deal.. I want to help YOU too! Let’s be accountable together 🙂 SO lets talk about all the awesome ways you’re gonna kick 2018’s bootayy!

Here are FIVE things I’m implementing to kick my goals in the butt in 2018:

Learn from 2017

Spend a moment to just think about the Good, Bad and The Ugly from the past year.

I’ve spent like 6 weeks just reminiscing about 2017. Thinking about all the amazing blessings that I was a part of and trying to figure out what went wrong with some of the goals I set for myself.

I’m a huge believer in evaluation and not self sabotage. It’s okay to look back at things in your life and evaluate what could be better. However, it is NOT okay to think you’re a terrible person because things didn’t work out

Experience makes for a good road map.

The biggest thing for me last year was, my work ethic. I would set huge goals and just wait for them to happen. That’s no way to accomplish anything is it?

Use your past experiences to help you get realistic and clear on the things you’re working towards. You really CAN accomplish anything you set your mind to but, are you willing to put in the time and effort?

Set Solid Goals

Put things into sections

After you’ve done some self evaluation, you may realize that you have TONS of goals you want to make for 2018. ME TOO! My favorite way to keep them all organized is by putting them into sections and only making two BIG goals for each section. The sections I use are: Mind, Body, Family, Society, Finances, Spirit.

It looks a little something like this:

I also LOVE this goal map:

https://goalmapping.com/get-goal-mapping/templates/

Get S.M.A.R.T.

Once you’ve decided on the basics of your goals, it’s time to get S.M.A.R.T. If you haven’t heard of this method of goal setting, it rocks!

It stands for Specific, Measurable, Attainable, Relevant & Timely.

If you can’t break a goal down into these categories, it’s not a very attainable goal.

Here’s an awesome article that goes into it a little more:

http://www.yourcoach.be/en/coaching-tools/smart-goal-setting.php

Maintain progress

Set small ‘progress’ goals

You gotta keep yourself motivated. It is SO important to keep yourself on target if you really want to achieve your goals.

A good way to help you do this is by setting small goals. Quarterly, Monthly, weekly or even daily!

I love LOVE love checklists. Also making some type of progress visual will TOTALLY help you stay motivated.

Setting bite-sized goals & ways to progress will make your goals seem more attainable.

Check put this article on the brain science behind it:

https://blog.trello.com/the-psychology-of-checklists-why-setting-small-goals-motivates-us-to-accomplish-bigger-things

Stay Optimistic

Crap is going to hit the fan. It’s part of living in this world. Although, when it does happen, it is so important for your optimism shine through.

These goals you’ve made are just waiting for you on the other side of the hurdles that life has put in your path! Seriously, Heavenly Father or the Universe or whatever you want to call it.. wants you to succeed!

Remember that.

This article inspired me to move mountains:

https://www.fastcompany.com/3055515/6-ways-highly-successful-people-stay-positive

ichabod-the-optimistic-canine-comic

(Save this corgi for the ruff days 😉

Become Obsessed

Write them down daily

You should be really clear on your goals at this point, right? Well now it’s time to put it to the test.

Are you obsessed with them? I’m not talking about jut wanting them… Or wishing really hard… Are you OBSESSED?

  • Is everything you’re doing helping your work towards your goals?
  • Are your thoughts consumed with the thought of achieving it?
  • Have you cut out all the unnecessary stuff?
  • Have you posted reminders all around your house?
  • Are you writing them down EVERY day?

Writing all of your goals down every day may seem a little insane but… I KNOW that it will help you get SO much closer to your goals!

It keeps them present and weighing on your brain.. Your brain will do anything to help you get there!

So get yourself a notebook or journal and write down 15-20 of your goals EVERY day.

Watch the magic happen.

If you really want to know why, check this out:

https://www.entrepreneur.com/article/286083

Don’t Forget to Celebrate

A KEY part to setting goals is the “after party”. How are you going to celebrate when you’ve reached your goals?

You’d think just achieving the goal would be enough, right? Wrong. Depending on the goal, having some reward AFTER achievement will help you look forward to it and work even harder!

Believe in yourself

The biggest thing I learned from 2017 is that I need to have more belief in myself. If I want to achieve anything, I need to believe in myself.

I can’t let past mistakes define me & I need to have faith that I can do hard things!

If you feel like you’re not quite there yet, get yourself an ‘accountability’ partner who believes you are! It always helps to have an incredible tribe along the way.

weareinfinitelymore

You’re going to rock 2018! I just know it.

Hustle Hard, Love Harder.

—-

Did this post help you get more clear on you goals for 2018?

Do you feel ready to take on the world?!

Tell me your 2018 goals in the comments!

I can’t wait to hear them ❤

-Hailee

5 Ways To Practice Self Care & Chill The Heck Out

“Of this be sure: you do not find a happy life, you make it.”

– Thomas S. Monson

Finding contentment as a control freak is a difficult task indeed. Life is pretty unpredictable & it’s easy to have mental breakdowns and hyperventilate. 

So instead of COMPLETELY shutting down & becoming a couch potato wrapped in fuzzy blankets and sadness for the rest of our lives, what can we do to overcome it?

Going back to my post last week, I wanted to get a little bit more specific about the things I use to help me chill & to practice self care.

If you’re anything like me, Type A, Red personality, absolute insane maniac obsessed with success, these will make you a feel a little salty about doing them but oh so much better after 

Finding your chill is ROUGH.

STEP ONE.

Breathe.

If you’re not dying… it’s fine. You’re fine. It’s fine.

Don’t just take a couple huffs in and out, really take a minute to monitor where your thoughts are.

Give yourself a minute to stop freaking the freak out and really breathe.

I like to go go go so taking a second to breathe is THE WORST. Like why would I do that when I can just throw myself into the issue and fix it?

But, I have definitely found taking time to breathe helps me to approach issues with less of an insane energy and more hope.

Breathing saves lives!

STEP TWO

Take a step back & dump your brains

Not gonna lie.. this is my favorite one. I whip out my notebook, grab my favorite pen and furiously write down everything on my mind. Which usually takes me about 15 minutes.

Doing a brain dump can be hard when you’re first starting so here are some ideas to get you started:

-What are you Grateful for?

-What is driving you crazy?

– What are the most pressing things on your to-do list?

-What decisions need to be made? (Pros-cons)

And here’s an awesome post about it if you need more help:

https://littlecoffeefox.com/brain-dump/

STEP THREE

Do something you LOVE

TREAT YO SELF.

Take a bath, journal, create some art, dance in your kitchen, buy some cake and eat it all by yourself.

Give yourself permission to have a little joy and do something you love.

Then proceed to feel awesome for being so good to yourself. (The best way to get a mental self congrats for eating a whole cake)

It’s important to give our brain a break every once and awhile, have a little distraction so we can come back to our issues with a different mindset and a little more happy.

I love this post about self care and why it’s important:
https://lifehacker.com/why-self-care-is-so-important-1770880812

STEP FOUR

Work out

Stop. Stop rolling your eyes. I get it. Working out is NOT the ideal way to do self care.

But when you’re a control freak and you have all the pent up energy of an insane person cause.. control. WORK THAT BODYYY.

It helps your hormones chill. It helps your body chill. It helps your brain chill.

Seriously working out may be the answer to everything… sad but true.

Get your blood flowing and watch magic happen. (Just do some yoga at least)

To help you really understand why working out is crazy important and definitely linked to mental health.. here’s a little post about it:

https://www.today.com/popculture/exercise-cure-truth-about-all-natural-miracle-drug-2D11723687

 

STEP FIVE

Make a realistic plan

I lied.. THIS is my favorite one. Time to let your creative planning brain shine through. Grab your brain dump notebook, some colorful pens and get to work! Create a list of what needs to happen, make some small goals to achieve and become clear on what you really need/want to accomplish. 

Its okay to change the plan up a little bit, its okay to release those things that don’t serve you. Be real with yourself about what you can and can’t handle.

I promise to write a little bit more on goal setting and how to achieve your goals late this week!

If you need a cute new planner for all of your plans & you’re a lil extra, this one is SO cute:

http://a.co/0I56VYz

I hope these tips help you get a little more centered on the important stuff and help you chill the heck out too! Sometimes our plans might not go our way BUT we just have to trust that it’s all for our own good.

You got this babes.

xxxx

I want to hear what you do for Self Care!

Share with me in the comments 🙂

 

How I’m learning to Trust God & chill my inner control freak

I am a little bit of a CONTROL FREAK

Let me show you why…

Scenario: Your life is going good. Your house is clean. Your finances are in order. All of a sudden.. A huge opportunity drops into your lap (like your DREAM opportunity). BUT you have to move, take some financial risks and live completely differently than you have been. (Not to mention, your house won’t be clean for the next three months)

If this makes you excited & overwhelmed all at the same time… AND you already started planning out how that’s going to work in your head, you might be a control freak too!

I’m the kind of girl that has a 10 year plan and likes to keep it updated in a google drive spreadsheet.

A little background for this scenario: I’m currently in school for a Bachelors in Strategic Communications & Marketing, My husband is serving in the bishopric at a young single adults ward for our church and I have a small business I run out of our home. We’ve been super comfortable.. But definitely not living our best life.

All these things are part of the plan, right?

So you can imagine my feels when the scenario described above occurred in MY life. Here I am, having just set all my 2018 goals, excited for the upcoming year… you know all the plans. This was NOT part of them.

But after lots of discussion & prayer we knew that although it wasn’t my plan, this opportunity was God’s plan for us. We’re Moving to Phoenix, AZ!

beautiful-cactus-colourful-cute-Favim.com-2698347

(I’m already obsessing over the amount of cacti & succulents I’m going to possess)

I had a mini meltdown. I was Ecstatic. Terrified. Overwhelmed. My brain immediately went into planning mode.

-Financial aid for the upcoming school year was still up in the air.
-I had to somehow get into the rest of my general classes this semester for my associates to transfer.
-All my classes had to be online so that we could move in the middle of the school year.
-We have to find *affordable* housing in Arizona in the next 6 weeks.
-Not to mention, we had to find someone to take over our lease or end up paying $1500 more dollars for an uninhabited place.
Etc. etc. etc.

There’s a lot going on and a lot to consider… obviously, as with any move or big change in your life.

My inner control freak is losing her crap. FOR REAL.

But let me tell you, when you are on the right path, heaven showers down some miraculous blessings. All of those worries I listed earlier, have been dealt with or are in the process of figuring themselves out. Sometimes prayer is the most efficient way to get things done.

I’ve spent a lot of my life halfheartedly trusting that God will take care of things.. Even though HE ALWAYS DOES.

But, recently I have been noticing how God is slowly teaching me to roll with the punches and how His plan is ALWAYS always better.

Trusting in Him helps us to drop all the cares of the world and just let it happen. I’m not saying that we should just stand by and watch our life unfold or just be the victim of our own circumstances. No, we need to include our Heavenly Father in a more intimate way with our life plans and TRUST HIM.

Why the heck don’t we trust the all powerful, all knowing being in our lives? What kind of ridiculous notion is that?

I know for me, as a control freak I tend to like things my way… I have a plan and that’s how things should always work. If and When things don’t fall perfectly into place within that plan, I tend to shut down and panic. (I’m working on it)

So here are 5 Things I do to chill my inner control freak:

  • Pray

This is probably THE most important & helpful thing you could possibly do when you’re panicking is stop, drop and PRAY. Talking with heaven always helps me keep eternal perspective, which is the best kind of perspective to have when you feel like you might be losing control.

  • Brain dump

I keep a notebook just for this purpose. I find writing it all out to be very helpful, even if it’s just a word cloud or a pros and cons list. Get all the ideas and plans out on paper and THEN organize.

If you haven’t ever done a  brain dump, here’s an article that I found helpful:

https://www.simplyconvivial.com/2014/tips-better-brain-dump/

  • Lists

I love love love todo lists! I even make to do lists for different sections of my life.  For example: a house to do list, a school work to do list and a business to do list. It helps me keep track of all the sections of my life and what needs to get done. PLUS it’s very fun to check things off lists.

  • Small goals

I am a FAN of productivity. Its low key my crack cocaine… but when I’m not productive or if I feel I haven’t “made it” that day, I get really down on myself. Like I said, it’s a drug. SO I’ve worked on it and found that setting small goals for myself on the daily and making sure they’re small enough to accomplish in 24 hours really helps my self esteem!

  • Visualize & Let go

I know visualizing may sound a little crazy but, our minds are AMAZING. Visualizing what you want in life helps you to get the energy you need to get there & visualizing helps you release your intense need for total control. Visualize what you want and then release it into the world!

Here’s a fabulous article about it:

http://jackcanfield.com/blog/visualize-and-affirm-your-desired-outcomes-a-step-by-step-guide/

Here’s a cute little info graphic to help you keep track:

5 ways to chill your inner control freak

—-

The biggest thing is that we trust God… through all the thick & all the thin. We must trust Him through all the dark places, believing with all our hearts that He will show us the light at the end.

I’ve been learning this over and over again this month. Heavenly Father has been lovingly guiding me through the wreckage of my own plans to show my HIS, which is so much better than I could have ever imagined.

How do YOU deal with your inner control freak?

I want to know what tips & tricks you use!

Leave them in the comments below 🙂

 

 

P.S. Here’s a FABULOUS planner to help you balance all the things!

http://a.co/55QdBYd